What is the Parler app?

PARLER is a Twitter-like platform that promotes freedom of expression, targets content at an alt-right conservative crown and claims not to censor its users.

The Twitter alternative is a social media platform that emerged during the Donald Trump era.

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What is Parler?

Parler was founded in 2018 by John Matze.

The app allows users to post images or text and share echoes of other users’ posts, similar to Twitter’s retweets.

It was meant to be a bastion of free speech, but sparked controversy after it was accused of helping to facilitate the January 2021 Capitol riots.

The app was removed from Google Play and Apple’s App Store shortly after the Capitol Siege.

Apple reintroduced the app in April 2021, and almost 1.5 years later, the app reappeared on Google Play in September 2022.

Parler recently modified the app to allow users to block and report other users and actively monitor inappropriate content.

The company also launched its own new parent company called Parlement Technologies in September.

They intend to provide their own cloud services for online businesses.

“The future is unstoppable,” Parler said in a statement.

Should Kanye West Buy Parler?

News that Kanye, who legally changed his name to Ye, would take over Parler surfaced in October 2022.

Sharing the news, the platform said the deal is expected to close by the end of the year.

Ye said in a statement released by Parler that conservative opinions should be heard.

He said: “In a world where conservative opinions are considered controversial, we must ensure we have the right to express ourselves freely.”

But for reasons undisclosed by the company, the deal went awry, and Parler announced via Twitter on December 1, 2022 that Ye would not be buying her app.

This happened on the same day that Ye gave an interview on Alex Jones’ Infowars praising Hitler and the Nazis.

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It also comes after many of Yes’s other partners, such as Adidas, The Gap and Balenciaga, cut ties with the rapper after he attacked hate speech and anti-Semitic remarks.

About the deal, Parler tweeted the following statement: “In response to numerous media inquiries, Parlement Technologies would like to confirm that the Company has reached an agreement with Ye to terminate its intention to sell Parler.”

“This decision was made in mid-November in the interests of both parties.”

How popular is Parler?

Corresponding wealthParler peaked in popularity in January 2021, just before it was removed from Google Play, Apple’s app store, and its dot-com website was removed.

In the first half of 2021, 5.2 million internet users used the app.

According to mobile app tracker Data.ai, the app fell to an average of just 750,000 monthly users in the first half of 2022.

This data included both inside and outside the United States.

Before Parler fell out of favor, it was ranked the number one free social media app on Apple’s App Store.

But even after robust campaigning and fundraising efforts in January 2022, the app isn’t as popular as it was before.

This could be due to Elon Musk’s purchase of Twitter, where he made good on his promise to reinstate former President Donald Trump and relaxed censorship a bit.

In the quarter before Musk acquired Twitter, Twitter had 237.8 million active users, according to Fortune.