Why is Amazon Alexa showing me ads every time I ask a question?

USERS dissatisfied with inconvenient ads served by Amazon’s Alexa.

It seems that every time an Amazon user tries to ask Alexa a question, the device plays a commercial before providing an answer.

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Why is Amazon Alexa showing me ads every time I ask a question?

At Amazon’s annual Accelerate conference in September 2022, executives announced a new Alexa feature that would allow their partner brands to answer frequently asked questions.

These responses are presented as ads sponsored by companies that Amazon partners with.

Hence the reason why users notice an increase in ads when making a request to Alexa.

For example, if a client asks, “Alexa, how can I make my photo and video editing look more professional?”

There is a chance that an advertisement for Adobe and its editing software will pop up as a suggestion on this question.

Speaking on behalf of Alexa and Amazon, Rajiv Mehta stated: “Amazon recognizes brands as experts in their products.

“With this new feature, we’ve made it easier for brands to connect with customers to answer common questions and better inform their purchasing decisions.”

Can I fast forward Alexa through commercials?

When it comes to the above feature, users can’t fast-scroll through the display to get to the answer to their question faster.

However, fast-forward voice control is available for customers who also enjoy watching TV.

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Those who have access to Verizon, DirecTV, TiVo, or DISH can take advantage of the voice command options.

This way, when Alexa is recording something that is being broadcast, the user can fast forward or rewind a commercial that was recorded with the desired programming.